In order to increase a company’s brand awareness, email marketing software tools are essential. This platform enables businesses to easily reach out to current and future customers by automating the design and distribution of appealing promotional materials, newsletters, advertisements, and more. It also keeps firms in touch with customers through well-designed emails, either written from scratch or using pre-built templates.
This primarily consists of software technologies that assist you in expanding your reach for higher conversions or re-engaging existing customers. Active Campaign is one of the most popular internet marketing software applications, but there are many others to select from. As a result, we’ve put together this list of the top ActiveCampaign alternatives.
1. BayEngage – Email Marketing & Automation Tool
BayEngage is an all-in-one marketing automation software that is utilised by hundreds of online stores around the world. You can manage client engagement in no time with BayEngage.
For sending out targeted email marketing campaigns, BayEngage offers improved segmentation. You can expand your list management and manage it all from one place.
Features:
- Simple email builder.
- Personalize emails.
- Automate email campaigns.
- Increase CTR.
- Real time analytics.
- Create an email list & segment.
Pricing:
BayEngage pricing plan starts at $49/mon.
2. GetResponse – Best ActiveCampaign Alternative
GetResponse is comparable to ActiveCampaign, except it also has full-fledged automation and autoresponder logic. It offers all of the capabilities of ActiveCampaign at a lower cost, making it a viable ActiveCampaign alternative.
Features:
- Email drag-and-drop editor.
- Real-time tracking & report.
- Video email marketing tools.
- Landing page creator.
- Responsive email design.
Pricing:
GetResponse has 4 paid plan:
- $15/month for Basic Plan.
- $49/month for Plus Plan.
- $99/month for Professional Plan.
- Custom pricing in Max Plan.
3. MailerLite – Best ActiveCampaign Competitor
With fully automated sequence builders and an appealing pricing strategy, the MailerLite email marketing tool is another wonderful option to explore.
MailerLite features a number of price tiers that are based on the number of subscribers you have. Each tier includes access to all of the platform’s features. MailerLite also offers a free plan with basic email marketing tools for small organisations who don’t have a lot of money or don’t need a lot of features.
Features:
- In-built landing page.
- Create amazing campaigns.
- Web form builder.
- Drag-n-drop editor.
- Smart A/B testing tool.
- Click maps for better insights.
- Free plan available.
Pricing:
MailerLite pricing model starts from $10/mon.
Conclusion:
All of these email marketing systems are excellent at what they do, and there is no question that they will continue to improve. So, among these ActiveCampaign alternatives, you can choose any tool which is perfect fit for your business requirement.
You may also like:
Best Email Marketing Software for eCommerce
Best Mailchimp Alternatives for 2021 [Free and Paid]
